Colors Marathi formerly known as ETV Marathi has announced the ‘Bigg Boss Marathi’ S4 hosted by versatile actor-director-producer par excellence, Mahesh Manjrekar.
This season promises its viewers non-stop entertainment, exclusive cuts, round-the-clock content drops, and a 24-hour LIVE feed from the house, Monday to Friday, exclusively on Voot.
The show welcomes 16 celebrity housemates making the season an entertainment extravaganza!
The show will premiere on October 2, at 7:00 Pm.
‘Bigg Boss Marathi’ S4 powered by Airtel & special partners A23, and Finolex Pipes.
The show will be subsequently aired on COLORS Marathi at 10:00 pm from Monday to Friday at 9:30 pm on Saturday and Sunday.
The channel has drawn up an extensive marketing and digital outreach plan to draw the viewers closer to the show.
Commenting on the show, Aniket Joshi, Business Head Colors Marathi, said, “Bigg Boss Marathi is the audience’s favorite reality show. There are countless reasons why the viewership grows every season, and the audience connects with the show on multiple levels, be it the members’ relationships with each other or their journeys, their feuds, their friendships, or the fast-paced format of the show. Timed with the festive season, the show is a favorite of the advertisers as well, because of its tremendous reach.”
Viraj Raje, Head of Programming, Colors Marathi, said, “Hearing the name Bigg Boss Marathi, the first thing that everyone remembers is fights, friction, fraction & arguments. But like in any family – difficulties only bring us closer, differences are meant to be celebrated, distances to be bridged and at the end of the day All is Forgiven and “All is Well”.