On Monday, Apple introduced its new MacBook Pro lineup powered by the cutting-edge M3 chip family.
Comprising the M3, M3 Pro, and M3 Max, these chips offer a next-gen GPU architecture and enhanced CPU performance, redefining the MacBook Pro’s capabilities.
The 14-inch MacBook Pro with the M3 chip, priced from $1,599, excels in everyday tasks, delivering exceptional performance for professional applications and gaming. Ideal for students, aspiring creatives, and entrepreneurs, it’s set to make its mark.
For more demanding tasks, the 14-inch and 16-inch MacBook Pro models with M3 Pro provide enhanced performance and unified memory support, catering to coders, creatives, and researchers.
The 14-inch and 16-inch MacBook Pro equipped with the M3 Max raises the bar with a potent GPU, powerful CPU, and support for up to 128GB of unified memory, targeting users in machine learning, 3D design, and video editing.
The M3 Pro and M3 Max models are now available in a stunning space black finish, adding a touch of elegance, the company said in a press release.
All MacBook Pro models feature the brilliant Liquid Retina XDR display, offering 20% brighter SDR content, a built-in 1080p camera, a captivating six-speaker sound system, and versatile connectivity options.
With an impressive battery life of up to 22 hours, these laptops deliver consistent performance, whether plugged in or on battery power, making them highly portable.
Customers can place orders for the new MacBook Pro today, with availability starting from November 7th.
John Ternus, Apple’s Senior Vice President of Hardware Engineering, expressed his enthusiasm, stating, “There is nothing quite like MacBook Pro. With the remarkable power-efficient performance of Apple silicon, up to 22 hours of battery life, a stunning Liquid Retina XDR display, and advanced connectivity, the MacBook Pro empowers users to do their life’s best work. With the next generation of M3 chips, we’re raising the bar yet again for what a pro laptop can do.”
“We’re excited to bring MacBook Pro and its best-in-class capabilities to the broadest set of users yet, and for those upgrading from an Intel-based MacBook Pro, it’s a game-changing experience in every way.” Apple’s latest MacBook Pro is set to redefine professional computing, offering power and versatility to a wide range of users. Don’t miss out on the next level of laptop performance,” Ternus added.