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11 months ago 12:47:47pm Television

DNA India hits 50mn UVs in January

New Delhi, 02-February-2024, By IBW Team

DNA

In a month of record-breaking achievements, DNA India has made history by surpassing 50 million unique visitors (UVs) in January. The platform, known as India’s fastest-growing content and infotainment hub, achieved an impressive 54 million UVs and 162 million page views.

This milestone underscores DNA India’s commitment to delivering timely, accurate, and diverse content across various domains such as politics, business, entertainment, and sports, the company said in a press statement.

Since its inception, DNA India has emerged as a trusted source for news and explainers, utilizing innovative formats like DNA Explainers, video-based stories, and in-depth analyses.

CEO & Editor, Sushant S Mohan, expresses gratitude to the loyal audience and notes the brand’s success in reaching the target audience at the right moment.

Chief Product & Technology Officer, Akshansh Yadav, attributes DNA’s success to innovation, user-centric design, and cutting-edge technology, promising to continue pushing boundaries in the digital media landscape.

Looking forward, DNA India plans to launch new initiatives and strategic partnerships to enhance user experience and remain at the forefront of the competitive news sector.

Arnav Mathur, Chief Digital Growth Officer, highlights the platform’s growth strategy, emphasizing a commitment to diverse voices, compelling narratives, and strong teamwork. DNA India celebrates 50 million reasons to look forward to many more milestones, one story at a time.


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