In a keynote address at the annual flagship summit on Branding and Marketing, hosted by ASSOCHAM, former CEO of Prasar Bharati Shashi Shekhar Vempati outlined the transformative impact of artificial intelligence (AI) and automation on the marketing landscape. Delving into the intricacies of technological advancements, Vempati underscored the critical significance of data privacy
In a strategic partnership, Amagi, a global leader in cloud-based SaaS technology for broadcast TV and streaming TV, has teamed up with India TV to revolutionize ad monetization across India TV News’ owned and operated (O&O) channels. The collaboration aims to optimize ad operations and address key challenges in the Indian market
In a dedicated effort to enhance visibility within the South Asian and global advertising arena, The Advertising Club (TAC) has unveiled a campaign for the upcoming ABBY Awards powered by One Show 2024. Positioned as the ultimate benchmark of excellence in the advertising industry, the campaign underscores the collective spirit of the sector, urging professionals to unite and contribute to shaping...
In a celebration of the ever-evolving Indian entertainment landscape, News18 is gearing up to host the News18 Showsha Reel Awards 2024 on March 9 in Mumbai. A star-studded affair, the event will honor outstanding films, web series
In new competition to Google-owned YouTube, Elon Musk on Saturday confirmed that the X platform is launching a streaming service where people can watch long videos on their smart TV screens. The company is launching a TV app for Amazon and Samsung smart TVs, and Musk said it is “coming soon”, IANS reported. “We just want people to be able to
Swedish streaming service Spotify on Thursday said it would increase its prices in France due to a new tax, which it argued would fail to accomplish its intended goal. The government last year decided, starting from this year, to slap a 1.2 percent tax on the revenue streaming companies make in France to help finance music creation, Reuters reported.
Huma Qureshi has booked her next gig after ‘Maharani 3’, an untitled movie that will be produced by Jio Studios & Echelon Productions. The film, which was announced on International Women’s Day, will revolve around a woman autorickshaw driver and is based on a true story.
Amazon miniTV has unveiled the highly-anticipated trailer for the second season of its popular show, ‘Badi Heroine Banti Hai.’ The upcoming season, set to premiere exclusively on Amazon miniTV on March 8th, promises an engaging narrative centered around Kajal Bakshi’s journey from intern to CEO, navigating the complexities of the fashion industry.
Renowned filmmaker Kedar Shinde, following the success of his 2023 blockbuster ‘Baipan Bhari Deva,’ has unveiled his next directorial venture, ‘Aaipan Bhari Deva.’ The announcement was made on Friday by Shinde and Jio Studios, coinciding with International Women’s Day.
In a much-anticipated move, Zee Tamil is set to air the Zee5 original series, ‘Ayali,‘ as a television movie on March 10th at 1:30 PM. The groundbreaking Tamil entertainment, directed by Muthu Kumar and featuring a stellar cast including Abhi Nakshathra, Singampuli, Lovelyn Chandrasekar, Bagavathi Perumal, Linga, and TSR, challenges societal norms and perceptions.