As the festival of Ugadi approaches, Colors Kannada is gearing up for a spectacular celebration with its audience. Promising an abundance of entertainment, the channel has revealed a captivating lineup of new shows set to commence on Ugadi, symbolizing the essence of new beginnings.

Highlighting its dedication to providing round-the-clock entertainment, Colors Kannada will introduce a series of new programmes, including a culinary show, a star-studded festival celebration, and a fiction series featuring the rerun of a TV superstar, the channel said in a press release.

Excitement brews as Colors Kannada’s highly anticipated show, ‘SaviRuchi Season 3’, is scheduled to air on weekdays starting April 9 at 12 noon. The show’s teasers have already sparked lively discussions on social media, generating significant buzz among viewers.

Embracing the spirit of the new year with vigour and positivity, Colors Kannada presents ‘Colorfull Ugadi’, a dazzling celebration featuring television superstars from its fiction shows.

Hosted by Niranjan Deshapande and Sushma Rao, the event promises an entertainment extravaganza filled with dance, games and performances by talents from Colors Kannada’s fiction and non-fiction shows.

Adding to the excitement, renowned film actor Satish Ninasam and WPL-2024 champion Shreyanka Patil will grace the occasion. ‘Colorfull Ugadi’ serves as a reunion for the entire Colors Kannada family, eagerly anticipated after the success of the Anubandha Awards.

In addition to the festivities, Colors Super will introduce three popular Nick toons dubbed in Kannada, exclusively on the kids’ band called Balavana, starting April 15.

Simultaneously, Colors Kannada Cinema will premiere blockbuster movies under the title ‘Cine Ugadi’ on the day of the festival.

Expressing his gratitude towards the audience, Prashanth Nayak, Business Head of Colors Kannada, said, “We are delighted to celebrate Ugadi with the theme ‘Hosa Bannada Shubharambha’ (a new beginning of bonding) and share it with our audiences. We are privileged to have the unwavering support of Colors Kannada viewers across the state. As a token of our appreciation, we are launching fresh content to further strengthen our bond with the audience.”

Echoing Nayak’s sentiments, Sushma Rajesh, Cluster Head at Viacom18, remarked, “Colors Kannada has always been at the forefront of delivering shows that resonate with our audience’s emotions. We consistently present unique storylines that celebrate family bonds and native values, evident in the widespread popularity of our shows. We are confident that our exciting new lineup will deepen our connection with the audience this new year. We wish everyone a Happy Ugadi!”