In a dynamic collaboration, JioCinema and Snap Inc. have unveiled an exciting new lens for Snapchatters, bringing the electrifying energy of the Indian Premier League (IPL) directly to users’ fingertips.
This innovative lens offers Snapchatters a one-of-a-kind experience, combining live score updates with larger-than-life team characters reacting in real-time to every delivery. Against the stunning backdrop of the sky, users will be immersed in the thrilling atmosphere of IPL action like never before.
At the heart of this immersive experience lies Sky Segmentation technology, harnessing Snap’s advanced camera capabilities to identify and enhance elements against the sky.
This technology ensures that users are transported into the heart of the action, with team characters vividly brought to life against the dynamic sky backdrop.
The lens delivers real-time match score updates sourced from a live sports score API, keeping users informed of the latest developments as they unfold. Custom animations further enhance the excitement, with special effects highlighting key moments such as boundaries and wickets, ensuring that Snapchatters are fully engaged with the pulse of the game.
With this innovative partnership between JioCinema and Snap Inc., Snapchatters can immerse themselves in the thrill of IPL cricket like never before, experiencing the excitement and drama of every match in real-time. This dynamic lens represents the latest in cutting-edge technology and entertainment, showcasing the limitless possibilities of digital innovation in sports broadcasting.