The ‘Pro Panja League’ has announced the renewal of its partnership with Red FM 93.5 as it gears up for its highly anticipated second season. The league, which has gained significant popularity, will once again collaborate with India’s largest radio network to amplify its reach and engagement.
Red FM, renowned for its extensive network and influential presence, will leverage its brand philosophy, “Bajaate Raho!,” to bring the excitement of the Pro Panja League to listeners across the nation. With a footprint of 69 radio stations nationwide, Red FM connects with its audience through original podcasts, digital shows, on-ground events, and independent music, ensuring a comprehensive reach.
Parvin Dabas, Co-Founder of the ‘Pro Panja League’, expressed enthusiasm about the renewed partnership. “We are excited to have Red FM as our radio partner for the second season. Radio is a crucial part of our marketing strategy, and Red FM’s extensive reach allows us to connect with our audience in every city and town. Real Bharat still listens to the radio, and Red FM is the perfect partner to help us reach them.”
Nisha Narayanan, Director & COO of Red FM & Magic FM, highlighted the significance of the collaboration. “India’s sports leagues are evolving rapidly, moving beyond cricket to embrace a multifaceted industry. Partnerships like this are essential for growth and innovation. We are thrilled to renew our partnership with the Pro Panja League for a second season. Through this collaboration, we aim to bring the underrated sport of arm wrestling to the forefront, broadcasting every thrilling moment across our platforms and sharing the excitement with fans nationwide.”
The second season of the Pro Panja League will feature six teams and 180 arm wrestlers from across India, competing in various categories for the coveted trophy. The league promises to deliver high-octane action and intense competition, captivating audiences and showcasing the sport of arm wrestling on a grand scale.
As the dates for the second season are set to be announced soon, fans can look forward to another exhilarating chapter in the Pro Panja League’s journey, with Red FM playing a pivotal role in bringing the action to life.
The collaboration between Pro Panja League and Red FM continues to highlight the growing appeal of arm wrestling in India, promising an unforgettable experience for sports enthusiasts across the country.