Radio City is excited to announce the launch of ‘Songstruck,’ a heartwarming initiative in collaboration with Happydemic, a platform dedicated to transforming live music into intimate and unforgettable experiences. This unique service allows individuals to surprise their loved ones with a 30-minute live performance, tailored to their preferences.

Whether it’s to uplift spirits, celebrate from a distance, enhance social gatherings, or add a touch of magic to any special moment, ‘Songstruck’ makes it possible with just a booking through the Happydemic website. The service also includes live streaming options, enabling users to share these musical moments with friends and family, no matter the distance.

‘Songstruck’ focuses on creating connections through music, setting the perfect ambiance for any occasion. Each experience is personalized, featuring handpicked songs that resonate deeply with the intended recipient. This approach transforms ordinary moments into celebrations filled with love, joy, and connection. Additionally, ‘Songstruck’ offers a unique platform for undiscovered, hyperlocal artists, allowing them to perform live and gain recognition.

Ashit Kukian, CEO of Radio City, expressed his excitement about the initiative, stating, “With Songstruck, we’re crafting bespoke experiences that connect people in ways words can’t. This partnership with Happydemic merges our passion for music with the magic of live performances. We’re thrilled to provide a platform for budding artists while offering deeply personalized experiences that will touch the hearts of our listeners. Whether it’s bringing joy to a loved one’s day or making special moments unforgettable, Songstruck is here to create lasting memories like never before.”

With the campaign motto “Gifting Memories with Melodies,” Songstruck perfectly blends personal emotions with the enchantment of live music. The initiative nurtures local talent while delivering a concert-like atmosphere for every special occasion. Backed by Happydemic’s mission to make music accessible and impactful, this venture ensures that every event resonates deeply while also providing local artists the exposure they deserve.

Radhika Mukherji, Co-Founder & CEO of Happydemic, added, “Our mission at Happydemic has always been to elevate the joy of music and enrich lives through live performances. Songstruck aligns perfectly with this vision—giving both our audience and artists an extraordinary platform. With an incredible pool of talented artists already at Happydemic, this initiative will offer them the live exposure they need to showcase their skills and elevate their portfolios. It’s about creating a deeply personal experience for the listener while uplifting local talent.”

This new initiative promises to be a game-changer, leveraging Radio City’s extensive platforms alongside Happydemic’s vibrant talent pool to deliver unparalleled musical experiences. Through social media buzz, on-air promotions, and digital campaigns, this collaboration aims to showcase the best in live music and set new standards for event entertainment. Stay tuned as Radio City and Happydemic come together to offer a unique, concert-like experience for every special moment with ‘Songstruck’.