Way2News, India’s leading hyperlocal news platform, has appointed Mansi Shah as Region Head-West, marking a significant step in the company’s expansion into western market of the country.. With over 18 years of experience in media and advertising sales, The Economic Times has reported

Shah will be pivotal in driving monetization strategies and building key brand partnerships to fuel growth in the region,.

Shah’s appointment aligns with Way2News‘ strategic focus on capitalizing on the rising demand for hyperlocal content across India. Known for delivering reliable, relevant hyperlocal news to millions, the platform is strengthening its relationships with advertisers and brands through Shah’s expertise.

Her background in media sales, particularly in Hindi and regional language markets, positions her to create innovative advertising solutions tailored to local audiences, further solidifying Way2News’ leadership in the hyperlocal content space.