ABP leads digital news consumption in Hindi, Marathi, Bengali markets
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3 months ago 06:00:42am Television

ABP leads digital news consumption in Hindi, Marathi, Bengali markets

New Delhi, 19-September-2024, By IBW Team

ABP Network has emerged as a dominant force in India's digital news landscape, solidifying its leadership in the Hindi, Marathi and Bengali markets. 

ABP Network has emerged as a dominant force in India’s digital news landscape, solidifying its leadership in the Hindi, Marathi and Bengali markets.

According to recent YouTube viewership data from Data Beings (September 6-13), ABP’s news channels—ABP News, ABP Majha, and ABP Ananda—are top performers in their respective language segments, the news network said in a media statement.

ABP News secured the top position in the Hindi news sector with an impressive 17 percent market share. This achievement places it ahead of its competitors, reflecting its broad reach and timely, relevant content.

ABP Majha continued its reign in the Marathi news space with a commanding 34 percent market share during the week of Ganesh Chaturthi. This success marks the third consecutive week ABP Majha has maintained its No. 1 position, ABP Network said.

In the Bengali market, ABP Ananda garnered a substantial 33 percent market share, further cementing its position as the leading source of credible journalism in Bengal.


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