ABP Sanjha, a leading 24-hour Punjabi news channel from the house of ABP Network, has recently been launched on Dish (American television provider) and Sling Television (American streaming service) in the United States.
This launch also marks the availability of the first ABP Network channel on Dish and Sling platforms in the US.
Until the new addition, only ABP News appeared on several US-based platforms, barring Dish and Sling.
As per a press release from ABP Network, ABP Sanjha is all set to keep its Punjabi international viewers apprised about every development taking place in Punjab and India, in general. The channel offers unbiased and accurate news coverage.
ABP Sanjha boasts of strong creative and programming teams that work in tandem with popular on-ground journalists to provide viewers with an immersive experience.
Commenting on the US launch, an ABP spokesperson said, “The launch will be a monumental booster for the Punjabi communities living in the US to obtain nuanced reports about the current events of Punjab and India in their regional language. ABP Network is fully committed to helping the Indian communities stay connected to their roots by providing detailed information on relevant stories of their hometown making them accessible in the areas where they live.”
Based on estimates, Dish has approximately 13 million subscribers, while Sling Television is estimated to have about 2 million subscribers in the US.
For the launch of ABP Sanjha on Dish and Sling platforms, ABP Network has partnered with FYI Media Group, one of the leading South Asian content providers and distribution groups in North America.