Viacom18 appoints Alok Jain from Disney Star as President and Head of Colors Hindi and Regional to oversee regional digital content rollout.
The news was shared by Kevin Vaz, Viacom18‘s Chief Executive Officer for TV business and digital regional networks, who expressed his warm welcome to Alok through an internal email. Vaz expressed optimism about Alok’s leadership in Colors Hindi and Regionals, emphasizing the potential for content synergies and market leadership under his guidance.
Having worked closely with Alok as his partner-mentor at Disney-Star, Kevin Vaz is well aware of Alok’s capabilities. Alok Jain is renowned for his astute business acumen, a strong focus on business strategy and content quality, and extensive connections in the M&E industry, Economic Times reported.
His impact has been particularly noteworthy in South India, where he played a vital role in building strong pillars for regional television general entertainment channels in India.