AT&T loses fewer premium video subscribers in second quarter - Indian Broadcasting World
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3 years ago 06:00:50am Television

AT&T loses fewer premium video subscribers in second quarter

New Delhi, 19-July-2021, By IBW Team

Video subscribers

AT&T Inc. has said it lost fewer subscribers in its premium video business, which houses satellite TV unit DirecTV, in the second quarter of 2021.

The company said in a regulatory filing last week its premium video subscribers fell by 473,000 in the period, compared with a drop of 887,000 a year earlier, according to a Reuters report.

Over the years, the satellite TV industry has lost subscribers to online streaming options such as Netflix and Amazon Inc.’s Prime Video in the US.

The wireless carrier had sold a 30 percent stake in DirecTV to private equity firm TPG Capital in February, seeking to slow the trend of cord-cutting by investing in customer experience and providing premium video content.

The deal led to the creation of New DirecTV, which includes DirecTV, AT&T TV and web-based TV service U-verse.


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