BIG FM, a leading radio network in India, is set to launch the highly anticipated third season of ‘Main Bhi Finance Minister,’ with a dedicated focus on enhancing women’s understanding of financial matters.
Hosted by BIG RJ – RJ Rani, known for her afternoon show ‘Aap Jaisi Rani,’ the program aims to address the critical issue of financial inclusion for women in India, where one in every five women lacks access to a bank account.
Recognizing the need for gender equality and financial empowerment, BIG FM is committed to bridging the gap through interactive activities and meaningful discussions. During the four-week show, a variety of activities will be organized to educate women about financial empowerment.
Expert sessions featuring finance specialists and celebrity guests, including Raveena Tandon, Nora Fatehi, Divya Dutta, Adah Sharma, Sinny Shetty, Poonam Rungta, CEO of LJ Business School, and Richa Singh, CFO at Prenod, will delve into the significance of investments, Demat accounts, and effective money management strategies.
Celebrities such as Rani Mukherjee, Alia Bhatt, Shilpa Shetty, Yami Gautam, and others will share personal insights on financial literacy. Participants will also have the opportunity to share personal stories and engage in discussions exploring the historical relationship between women and the Indian economy.
The discussions will shed light on the challenges faced by women in both regional and urban areas, emphasizing the importance of monetary investments in fostering economic empowerment.
Sunil Kumaran, COO of BIG FM, emphasized the pivotal role women play in India’s economy, stating, “Our ‘Main Bhi Finance Minister’ initiative is more than just a show – it’s a movement towards building a stronger, more empowered India.” The program aims to motivate women across the nation to become their own Finance Ministers.
The show will conclude with a comprehensive trading workshop led by seasoned professionals, providing practical investment guidance to women. Online and on-ground trading workshops will invite registrations from women nationwide.
Following the show’s conclusion, BIG FM will introduce a weekly segment, ‘Thursday Investopedia,’ highlighting learning curves and positive stories to inspire and educate listeners on wealth management.
To sharpen financial insight, listeners are encouraged to tune in to ‘Main Bhi Finance Minister’ exclusively on BIG FM. The radio network envisions transforming the lives of countless women through financial education, marking a significant step towards a more empowered and financially literate society.