L'Oreal ropes in Alia Bhatt as global brand ambassador

L’Oreal ropes in Alia Bhatt as global brand ambassador

Leading French cosmetic maker L'Oreal Paris yesterday said it has roped in Bollywood actress Alia Bhatt as its new global brand ambassador.

With this, Bhatt joins the brand's diverse roster of L'Oreal brand ambassadors like Viola Davis, Jane Fonda, Eva Longoria, Kendall Jenner, Elle ...


Etihad, Mumbai City FC sign sponsorship deal

Etihad, Mumbai City FC sign sponsorship deal

Etihad Airways has signed on to be the Official Front of Shirt sponsor of Mumbai City Football Club in a multi-year partnership starting from the 2024-25 season.

The move, according to a media statement put out by the football club, demonstrates Etihad's continued commitment to the I...


Lava partners YouTube star Sourav to connect with GenZ consumers

Lava partners YouTube star Sourav to connect with GenZ consumers

Lava International Ltd., a leading Indian smartphone brand, has announced its latest collaboration with India’s leading YouTube sstar Sourav Joshi, reflecting the company's commitment to connect with young consumers by understanding their preferences and delivering good quality, value driven smartphones.