Indian streaming ecosystem strong: Anurag Thakur@Cannes

Indian streaming ecosystem strong: Anurag Thakur@Cannes

India's OTT market is set to grow at 21 per cent every year, Minister for Information and Broadcasting Anurag Thakur said on Thursday at Cannes even as he invited foreign producers to shoot films and other projects in the country. Speaking at the "India Forum" at Palais des Festivals in Cannes, the Minister said a...


FM highlights India’s steps towards digitization

FM highlights India’s steps towards digitization

Highlighting several digitization-related progressive steps in the Budget this year, Finance Minister Nirmala Sitharaman on Tuesday said that there is a continuous digital nudge by the government across different sectors. Sitharman’s remarks came during the ‘Business Roundtable: Investing in India’s Digital Revolution’ organized by the Federa...


IPL: Numbers in line with estimates of Rs. 50k cr

Various brands feel IPL giving good returns on investments

With upsets galore in the ongoing IPL and some matches having nail-biting finishes, the cricket bonanza is not only generating heat for the viewers for brands too that are trying to cash in on the sports fever. A variety of brands have hopped onto the IPL bandwagon so that they can engage their consumers. In general, brands from food, lifest...


ICC media rights tender soon; will allow b’cast-digital joint bids

ICC media rights tender soon; will allow b’cast-digital joint bids

Cricket’s global administrative body, ICC, is all set to float tenders for the media rights of events that are organised under its banner. While IPL cricket media rights tender, floated recently, is likely to create a mad rush for the rights and turn out to be a money-spinner for the Indian cricket board BCCI --- some say it can fetch rights ...