Viacom18 let go of IPL TV rights in favour of digital

Viacom18 let go of IPL TV rights in favour of digital

Mukesh Ambani’s group ultimately dropped the pursuit of television broadcast rights to India’s top cricket league that Walt Disney Co. secured for $3 billion as the Indian conglomerate saw limited opportunity for long-term profit from the legacy platform.

Viacom18, the joint venture ...


DD, AIR News score high on consumer trust, authenticity

DD, AIR News score high on consumer trust, authenticity

That India trusts its good old public broadcaster has been corroborated again by a recent report of the Reuters Institute, which revealed the news network of Doordarshan and All India Radio enjoys highest trust, the public broadcaster said Wednesday. “India registered a small increase in news trust, improving its overall position among the 46...


India TV elevates Amit Sinha as president-strategy & research

India TV elevates Amit Sinha as president-strategy & research

India TV has elevated Amit Sinha as president of strategy and research. He has been associated with the company since January 2021. Sinha updated his LinkedIn profile. Sinha has 17 years of experience in providing insight-led (quantitative and qualitative) inputs that have informed brands, content, promo communications, marketing, scheduling,...


An anchor who stands up for journalistic fairness

An anchor who stands up for journalistic fairness

At a time when India is witnessing slme severe criticism of TV news media for partisanship, there are exceptions like Preeti Choudhry, Senior Editor of India Today channel. Choudhry, who kick starts prime time on the India Today news channel with To The Point show, which is cutting edge debate providing an in-depth analysis of the day’s bigge...


Former MIB Secy Varma urges TRAI to have a broad tariff structure

Former MIB Secy Varma urges TRAI to have a broad tariff structure

Uday Varma, former Secretary at the Ministry of Information and Broadcasting, whose tenure had seen some major push towards digitisation, has advocated that regulator TRAI ought to take a more pragmatic view of the Indian broadcast and cable sectors and lay down a ‘broad tariff structure’ that will benefit all stakeh...