Snapchat rolls out live location feature

Snapchat rolls out live location feature

American multimedia instant messaging app Snapchat is introducing a new real-time location feature. The feature is supposed to be a temporary buddy system while friends and family are on the way home or elsewhere. "Make sure you and your...


Spotify acquires 2 podcast tech companies

Spotify acquires 2 podcast tech companies

Swedish auto streaming platform Spotify has announced that it is acquiring two major podcast ad tech firms, Chartable and Podsights. With the acquisition of Podsights, Spotify will be able to help advertisers understand how podcast ads drive actions th...


Google opens door for Android apps

Google to retain ad tracking tool till ’24; exploring options

Alphabet Inc.'s Google on Wednesday said it would keep alive for at  least two years a tracking technology on its Android phones that is relied upon by advertisers, easing speculation about its plans after Apple Inc. frustrated the ad industry by restricting a similar tool.

Google sa...