ABP Network has chosen to transition two of its regional channels, ABP Ganga and ABP Sanjha, from linear to digital-led content delivery. According to the network, this is in response to the changing media landscape. “The network is confident that this shift to a digital-led format will enable its ...
Category: Television
Aaj Tak launches first AI generated media campaign
On the eve of International Day of Yoga, Aaj Tak has launched the first AI generated media campaign in an era where artificial intelligence (AI) is the buzzword at Cannes Lions 2023. This will undoubtedly inspire others in the industry to explore new frontiers. Here's the...
Sonu Nigam, Sunidhi Chauhan, Sukhwinder Singh, Harshdeep Kaur become Mirchi RJs for World Music Day
Mirchi has curated a lineup of renowned artists from the music industry to take over their radio network to commemorate World Music Day. Sonu Nigam, Sundhi Chauhan, Sukhwinder Singh, and Harshdeep Kaur have been invited to take on the role of radio hosts for ...
News18 Punjab/Haryana introduces AI anchor ‘AI Kaur’
News18 Punjab/Haryana is the first regional channel to launch an artificial intelligence (AI) platform. News18 Punjab/Haryana has explored cutting-edge technology with its AI anchor, 'AI Kaur,' in this era of technological advancements and innovations. The AI anchor was unveiled at the recently conc...
Colors Infinity, Vh1 to simulcast ‘Never Surrender’ docuseries in India
Viacom18’s English entertainment channels, Colors Infinity and Vh1, join forces with Sevilla FC, to bring the highly anticipated docuseries 'Never Surrender' to audiences across the country. In an effort to provide exceptional content to Indian viewers, both channels will allow football fans and sports fans to witness the unwavering ...
Nickelodeon launches #YogaSeHiHoga campaign
Nickelodeon has partnered with the Ayush Ministry to educate and inspire young minds about the numerous benefits of yoga under its flagship campaign, #YogaSeHiHoga, marking the fourth consecutive year of collaboration in its ongoing effort to make yoga a daily routine in ev...