Sony YAY expands content library

Sony YAY! expands content library

In an endeavor to bring exciting kid’s entertainment offerings to the Indian audience, India’s popular kid’s entertainment channel Sony YAY! expands its content library to entice kids in Monsoon. Understanding the viewers’ growing need not play outside and stay at home the channel will exclusively premiere ‘Oggy and the Cockroaches’, ‘Ha.Go.L...


ABP Live launches new campaign for smart TV app

ABP Live launches new campaign for smart TV app

ABP Network has launched a promotional campaign for its ABP Live smart TV app. The app, which is available on Android TV, Apple TV, Fire TV, LG Smart TV and other platforms, offers a range of advanced features that make it a must-have for any Indian television viewer. The new promotional campaign is designed with special features specifica...


Disney bags India, Asia b’cast rights for Aussie cricket

Disney bags India, Asia b’cast rights for Aussie cricket

The Australian cricket chief said Sunday they had agreed to sell broadcasting rights in India to Disney Star in a seven-year deal, reportedly worth hundreds of millions of dollars, which includes the popular men’s and women’s Big Bash T20 leagues.

The Walt Disney-owned media group is...


India TV corners max market share of 13.0% amongst Hindi news channels

India TV dominates with 13% mkt. share in Hindi news category

India TV’s dominance of the Hindi-speaking market (HSM) continued for yet another week as, according to BARC India data, its market share was the highest (13.0 percent) amongst the twelve Hindi news channels. A close second was Aaj Tak, which had a market share of 12.8 percent in the HSM with Republic Bharat in the third position with 12 perc...