Aaj Tak has set a new benchmark with its comprehensive coverage of the Union Budget 2024, reaffirming its position as the leading Hindi news channel. The latest BARC data shows that Aaj Tak was the most-watched channel during Finance Minister Nirmala Sitharama...
Category: Television
CNBC-TV18 launches College Connect series to empower future leaders
In a steadfast commitment to inspire real change, CNBC-TV18 has launched the Future Female Forward - A Women’s Collective, presented by HSBC India. This transformative movement aims to bridge gender parity gaps in the workforce. Continuing its groundbreaking efforts, the initiative has introduced the College Connect Series, a unique program desi...
Times Now leads with 34.3% market share during Union Budget coverage
Times Now has reinforced its dominance in the English news channel segment, capturing a substantial 34.3 percent viewership share during the Union Budget week (Source: BARC | 10L+ | NCCS AB 22+ | Wk.30 2024). The channel achieved an impressive reach of 12,48,000 (Source: BARC | 10L+ | NCCS AB 22+ | Wk.30 2024), underlining its supremacy. Acco...
‘Hindi-Vindi’ first look unveiled
The first look of the upcoming movie ‘Hindi-Vindi’ has been unveiled, featuring Australian musician Guy Sebastian in a pivotal role alongside Neena Gupta and Mihir Ahuja. The poster, released yesterday, captures the lead actors in a breathtakingly...
Zee Telugu’s ‘Kalavaari Kodalu…’ premieres Aug 5
Zee Telugu is set to launch its latest family drama, ‘Kalavaari Kodalu Kanakamahalakshmi’, on August 5, expanding its slate of compelling programming. This new show will air every Monday to Saturday at 3 pm. Following the success of recent hits l...
Cartoon Network, POGO launch new campaign
Cartoon Network and POGO are launching the 17th edition of their School Contact Program (SCP), aiming to reach 1 million children across nearly 1,400 schools. This initiative, one of India’s largest school outreach programs, will roll out this week across 17 cities, continuing its tradition of inspiring young minds. The SCP will feature two c...