IPL

IPL’s TV viewership declines for the second week in a row

Television viewership of the Indian Premier League (IPL) has dipped for the second week in a row. According to the average Broadcast Audience Research Council of India’s TV ratings, viewership of matches in the second week is down by 12-17 percent compared to the first week of the tournament across different age groups. The viewership in ...


Vedantu announces broadcast association with IPL 2022

Vedantu announces broadcast association with IPL 2022

Vedantu, the LIVE online learning platform, has announced the broadcast association with IPL for the upcoming season of the Tata Indian Premier League (IPL) 2022 starting on March 26, 2022. Vedantu will be one of the key advertisers on the Star Sports Network for the IPL 2022 this season as part of this deal. The second-largest K-12 brand ...


Disney Star renews Premier League broadcast rights for the next three seasons

Disney Star renews Premier League broadcast rights for the three seasons

Disney Star has renewed its exclusive broadcast rights for the Premier League for the next three seasons, from 2022-23 to 2024-25 for the Indian sub-continent. With this extension, the broadcaster will be associated with the biggest football league in the world for over two decades. Disney Star will continue to grow the viewership of the <...


AIR to b’cast live ICC Women’s World Cup 2022

AIR to b’cast live ICC Women’s World Cup 2022

To bring the glorious campaign of the Indian women’s cricket team to the people, pubcaster Prasar Bharati will be covering this month-long event live through radio commentary on the All India Radio network.

The commentary of ICC Women's Cricket World Cup 2022, which started earlier t...


ICC launches new campaign on women empowerment via cricket

ICC launches new campaign on women empowerment via cricket

The International Cricket Council (ICC), world governing body of cricket, has continued its commitment to empowering women and girls through cricket by embarking on a new campaign that coincided with International Women's Day on March 8.

The ‘100% Cricket Year of Women’s Cricket’ cam...