CNBC-AWAAZ has unveiled its comprehensive programming lineup, ‘Sapne Hoge Sach,’ for the Union Budget 2024.
The channel will provide a month-long pre-Budget analysis, live coverage on Budget Day, and detailed post-Budget analysis. This programming will focus on the budget’s impact on markets, economic sectors, and individual finances.
The coverage will feature insights from top experts, including Rahul Arora (Nirmal Bang Institutional Equities), Gurmeet Chadha (Complete Circle), Prakash Diwan (Prakashdiwan.in), Nilesh Shah (Kotak AMC), and Sunil Singhania (Abakkus Asset Manager LLP), among others.
Special segments like ‘Budget Editors,’ ‘Budget Guru,’ and ‘Tech Panchayat’ will simplify complex topics and decode the budget’s implications for various sectors and the public.
Managing Editor Anuj Singhal emphasized the channel’s goal to help viewers understand the Budget’s effects on the economy, businesses, markets, and everyday lives. CEO Smriti Mehra highlighted the channel’s strong viewer base and its attractiveness to advertisers.
The channel also launched a campaign, ‘Fit Hoga Kya?’, to highlight the Budget’s impact on individuals, partnering with Delhi Metro, Mumbai Local trains, and Mumbai Dabbawalas. Tune in to CNBC-AWAAZ on July 23 from 7:00 am for live coverage and expert analysis.