On the pivotal Delhi Assembly Elections counting day, CNN-News18 emerged as the clear leader in the English news genre, securing its place as the viewers’ top choice.
According to the latest data from the Broadcast Audience Research Council (BARC), CNN-News18 recorded a remarkable 449 AMA’000s, outperforming its closest competitor, Times Now, by a staggering 83 percent.
According to News18 Network press release,the Times Now followed with 246 AMA’000s, NDTV 24×7 secured 330 AMA’000s, and Republic TV trailed at 177 AMA’000s. India Today TV lagged behind with just 96 AMA’000s. (Source: BARC India | Mkt: India | TG: 2+ | Period: WK 6’25, 8th Feb’25 (24 Hrs) | AMA’000)
The channel’s dominance was fueled by its accurate reporting, real-time updates from counting centers, expert analyses, and comprehensive breakdowns of voting trends. High-quality production values, engaging graphics, and the expertise of renowned anchors like Zakka Jacob, Anand Narasimhan, and Rahul Shivshankar played a key role in making complex election data accessible and engaging for viewers.
CNN-News18 also broke records on digital platforms, amassing over 324,000 peak concurrent viewers on YouTube, the highest in the English news segment during the election coverage. (Source: DataBeings, 8th Feb, 2025)
Commenting on the success, Smriti Mehra, CEO – English & Business News, Network18, stated, “The Delhi Assembly Elections command national attention, transforming Counting Day into a pivotal event with heightened audience engagement. We’re thrilled that our power-packed programming once again delivered on its promise and solidified CNN-News18’s position as the preferred English news destination for both audiences and advertisers.”
With this win, CNN-News18 has not only reinforced its dominance in the English news space but also highlighted the growing demand for comprehensive, real-time political coverage that simplifies complex electoral data for the public.
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