D2H, a leading Direct-to-Home (DTH) brand of Dish TV India Ltd., is marking the Onam festival with a dual celebration this year. In collaboration with LS Digital, D2H has launched a special film campaign that beautifully portrays the rich traditions and communal spirit of Onam.

According to a press release, D2H is also rolling out exclusive offers to enhance entertainment options for customers, ensuring a festive and memorable experience.

‘Onam: A Celebration of Togetherness’, D2H‘s new film campaign, created in partnership with LS Digital, masterfully blends traditional Onam customs with a modern narrative.

The film captures the essence of Onam by highlighting vibrant cultural elements such as the Pookalam (flower carpet), the Thiruvonam feast, and other iconic festivities while focusing on the importance of maintaining cultural ties in a rapidly evolving world.

Manesh Swamy, MD and CCO of LS Digital shared insights about the film’s creation, stating, “It was an exciting opportunity to create something authentic yet relatable to the youth. Onam is a cultural melting pot of stunning visuals and festivities. We wanted to showcase the homecoming of Mahabali with a new vibe and beat, blending traditional Kerala musicians with modern rappers to create a unique sound.”

In addition to the film campaign, D2H is offering exclusive promotions for both new and existing customers:

New Customer Offers:
Offer 1: Available at all modern retail chain outlets, priced at ₹1,999, this package includes ₹5,000 cashback—comprising ₹2,000 as instant cashback and 33% cashback on subsequent recharges. It also comes with a robust 5-year warranty (1 year comprehensive and 4 years on the set-top box) and access to 6 OTT platforms (5 fixed and 1 of choice). This offer is available at stores like Lulu Connect, Nandilath G-Mart, Pittapilly Agencies, KannanKandy, White Mart, and Easy Store.

Offer 2: Priced at ₹2,500, this package provides similar cashback benefits, access to 6 OTT platforms, and includes a 3-year warranty (1 year comprehensive and 2 years on the set-top box).

Existing customers with a pack of ₹200 or more can unlock access to 6 OTT platforms (5 fixed and 1 of choice) without any extra cost, making it an ideal time to upgrade and enjoy enhanced entertainment options.
Commenting on the partnership, Sukhpreet Singh, Corporate Head – Marketing, Dish TV and Watcho, Dish TV India Ltd, stated, “At D2H and Dish TV, we consider our customers part of our extended family. Onam is more than a festival; it honors our cultural heritage, kindness, and community spirit. Through this campaign, we aim to reconnect with these timeless traditions, especially in times when we may feel distanced from our roots. We are also excited to offer exclusive deals that provide exceptional value and enhance our customers’ entertainment experiences.”

The film campaign has resonated deeply with audiences, garnering significant attention and sparking meaningful conversations on social media about preserving cultural heritage. The authenticity and emotional depth of the film have been praised for evoking a sense of nostalgia and pride, making it a compelling tribute to the spirit of Onam. Available on YouTube, Facebook, and Instagram, the film has gained widespread popularity, becoming a talking point among viewers.

Manesh Swamy added, “Onam is about celebrating life, joy, and togetherness. We wanted to depict this through a blend of tradition and modernity, creating something that feels authentic and contemporary, especially to the younger audience.”

With this campaign, D2H aims to strengthen cultural connections, reminding audiences of the values that bind us together during festive times. The combination of special offers and the heartfelt film campaign invites everyone to embrace the spirit of Onam, celebrate their cultural heritage, and enjoy an enriched entertainment experience during this festive season.

D2H’s Onam celebration reflects its commitment to delivering quality entertainment while celebrating India’s diverse cultural traditions. As the film continues to receive praise and attention, the brand’s unique approach to honoring cultural heritage, coupled with exclusive offers, underscores its dedication to providing a memorable experience for its customers during the festive season.