In a significant move within the tech and entertainment industry, Aaron LaBerge, Chief Technology Officer (CTO) of Disney Entertainment and ESPN, is set to step down from his position to join gaming and sports media firm Penn Entertainment. LaBerge, who has dedicated over two decades to Walt Disney Co, will assume a similar role at Penn, effective July 1, as confirmed in a memo seen by Reuters on Monday.
LaBerge’s decision to depart from Disney is reportedly driven by personal reasons, citing the needs of his family as a primary factor, according to his letter attached to the memo. His departure marks the end of an era at Disney, where he played a crucial role in shaping the technological landscape of the entertainment giant.
During his tenure at Disney, LaBerge oversaw various technological advancements and collaborations, including the joint venture with Penn Entertainment to launch ESPN BET, a sports betting business. LaBerge expressed his commitment to leveraging his extensive experience from Disney and ESPN to contribute to making ESPN BET an indispensable component of the sports fan experience.
In light of LaBerge’s departure, Chris Lawson, currently serving as Executive Vice President (EVP) of content platforms and operations at Disney Entertainment and ESPN, will assume the role of interim tech executive. The company has initiated a search for a permanent replacement for LaBerge, ensuring a seamless transition in leadership.
LaBerge’s move to Penn Entertainment underscores the growing convergence of technology, media, and sports industries, with a focus on innovation and enhancing the fan experience. His wealth of experience and expertise is expected to drive strategic initiatives and propel Penn Entertainment’s growth trajectory in the dynamic landscape of gaming and sports media.
The departure of LaBerge from Disney marks the end of an era, while his transition to Penn Entertainment represents a new chapter in his illustrious career, poised to make significant contributions to the evolving realm of entertainment and sports media.