Fever FM India’s leading radio station has revamped its entire afternoon band starting from 11 am onwards with brand new shows & a fresh new playlist. Fever 104 FM launched three national shows in the afternoon time.
From 11 am to 1 pm, ‘The Superwomaniya’ of Fever FM, RJ Stutee, will delight the audience with a strong new show talking about the ‘Superwomaniyas’ of our country. The show aims to build a strong community for women, aiming to give them a safe space to talk about various issues and openly share their opinion without any judgments. The show targets not only women but will be an inclusive show where men, women, and non-binary everyone is invited!
After that ‘Stars Ka BFF’, Picture Pandey goes live with Filmy Fever from 1 pm to 4 pm. He will greet the audience in a completely new upgraded avatar. ‘Picture Pandey ‘is your go-to man for all kinds of filmy gossip, breaking celebrity news, and a daily dose of entertainment from the filmy universe!
From 4 pm to 5 pm Fever is introducing local shows under the banner Fever Café hosted by local RJs, where the jocks will discuss all things local. It is a hyperlocal show targeted to cover everything that a denizen needs to know. Be it about the local cuisine, entertainment, celebrity appearances, events, or information on any new businesses, local initiatives, and much more that the city has to offer. The show will provide you with all the entertainment and information on everything going on in your city.
Commenting on the show, Ajit Dheer, CEO – Of radio and Entertainment, HT Media Ltd, and Next Mediaworks Ltd, said, “Fever FM is taking up the reins to rejuvenate and invigorate the afternoons. All these shows are very carefully curated, having gone through a rigorous process of research and testing with the actual TG.”
“Based on a strong market understanding of the customer cohorts that we cater to, it was important for us to focus with programs with sharp targeting which unlocks great advantage to our advertisers as well as they can reach out to the very sharply defined audience with minimum spillover. I am super excited to launch these new shows and revamp Fever’s afternoon lineup completely. That’s not all we are in the process of bringing more new shows, which we will be announcing soon as well,” Ajit added.