Fourth Dimension Media Solutions, India’s largest media outsourcing company, is delighted to announce the 5th edition of the South India Media Summit, set to take place on September 27, 2024, at Le Meridien, Kochi, Kerala.

According to the press release, this prestigious event will bring together industry leaders, media professionals, and brand experts for a day of insightful discussions and networking on topics that are highly relevant in today’s dynamic media landscape.

The South India Media Summit 2024 will serve as a critical platform for the exploration of pressing topics that are shaping the media landscape in South India.

The summit will delve into the role and responsibility of media in influencing public opinion and driving social change, as well as examine the success factors for retail brands in Southern India.

Participants can expect to gain a diverse range of perspectives and insights from the industry’s best.

Key Topics and Discussions

The summit will cover a wide array of topics, including:

Mobile Advertising: Understanding the nuances of mobile advertising in the South Indian market.

Media Ecosystem: Exploring the intricate media ecosystem in South India.

National vs. Regional Media: Addressing the challenges faced by national media agencies in adapting to regional dynamics.

Connected TV: Discussing the rise and impact of connected TV in the region.

Radio Outreach: Assessing the outreach and influence of radio in smaller towns.

Television Industry Competition: Evaluating the evolving competition within the television industry.

In addition, the summit will explore:

Regional Brand Ambassadors: The strategic use of regional brand ambassadors by national brands.

Print and Digital Media Relationship: Examining the interplay between print and digital media.

Digital Media Growth: Analyzing the growth and acceptance of digital media among audiences in South India.

OTT Platforms: Assessing the burgeoning growth of OTT platforms and their dynamic relationship with cinema in the region.

Attendees will have the opportunity to engage with distinguished speakers who bring real-time expertise to the table. The summit aims to foster an environment of collaboration and knowledge-sharing among media practitioners, broadcasters, advertisers, and other stakeholders in the media and communications industry.

Shankar B, CEO of Fourth Dimension Media, expressed his enthusiasm for the event, stating, “The southern media and communications business has always been a challenge for most media practitioners. Fourth Dimension has pioneered bringing broadcasters, media veterans, and advertisers under one roof for more than a decade. Kochi is a very important market for most in media, considering the ever-growing client base, which has now become national. We take pride in bringing the South India Media Summit– Season 5 to God’s Own Country.”

The South India Media Summit 2024 promises to be an enriching experience, providing valuable insights and fostering meaningful connections among professionals in the media industry.

Mark your calendars for September 27, 2024, and join the conversation at Le Meridien, Kochi, to stay ahead in the ever-evolving media landscape.