Finolex, a trusted name in home solutions, has unveiled its latest campaign showcasing the advanced features of its smart lock technology, blending convenience with top-notch security. The campaign brings to life how Finolex smart locks transform homes into safe and welcoming hubs that become the heart of their communities.
The campaign highlights the cutting-edge features of Finolex’s smart locks, including:
Built-in Video Camera: Provides real-time monitoring for enhanced security.
Face Recognition and Fingerprint Access: Ensures seamless and personalized entry.
Remote Unlocking: Adds an extra layer of convenience for homeowners.
In the ad, the “man of the house” proudly shows a guest how the Finolex smart locks have earned the trust of the community, with neighbors relying on the home to store valuable possessions. This narrative underlines how Finolex products are engineered for trust and reliability, making them central to modern, communal living.
Finolex’s campaign spans a wide range of media channels to connect with diverse audiences:
Television: Commercials airing on General Entertainment Channels (GECs), regional networks, and news platforms.
Digital Platforms: Ads live on YouTube, Facebook, and Instagram, aiming to engage tech-savvy viewers of all ages.
Out-of-Home (OOH): Billboards and displays capturing the attention of urban dwellers.
By leveraging these platforms, the campaign creates widespread resonance, emphasizing the functional and emotional value of Finolex smart locks in modern homes.
Beyond functionality, the campaign reflects Finolex’s commitment to building products that foster community and connection. It positions a Finolex-equipped home as more than just a safe haven—it becomes a central gathering space where people feel secure and welcomed.
Through this playful yet impactful campaign, Finolex reiterates its philosophy of engineering solutions that are as reliable as they are innovative, making homes smarter, safer, and more connected.