Hari Om India’s first mythological OTT platform launches at Rs 36 per year
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6 months ago 02:34:13pm Television

Hari Om India’s first mythological OTT platform launches at Rs 36 per year

New Delhi, 01-July-2024, By IBW Team

Hari Om

India’s first-ever OTT platform dedicated to mythological and religious content, Hari Om, has officially launched. Priced at an affordable Rs 36 per year, Hari Om aims to bridge the gap between tradition and modernity, offering a premier destination for Indian heritage and religious content.

Hari Om debuts with over 20 mythological shows, including untold epic stories like ‘Shri Tirupati Balaji’, ‘Chaya Grah Rahu Ketu’, ‘Maa Lakshmi’, ‘Mata Saraswati’, and ‘Jai Jagannath’. These productions feature high-budget sets designed to transport viewers back to the golden age, with renowned actors such as Sharad Malhotra, Rati Pandey, Yuktii Kapoor, Mrunal Jain, and Vishal
Karwal leading the cast.

The platform caters to a wide audience with both long and short format ‘U’ rated series, appealing to senior citizens, children, and young adults. Additionally, Hari Om features bhajans in video and audio formats, curated animated content on mythology, and podcast versions of the same content. Users can also enjoy live aartis from major temples, book prasad, stay updated with temple news, make donations, and explore many other exciting features.

The launch includes two original series:
‘Shri Tirupati Balaji’: Starring Vishal Karwal, this series revolves around the religious story of Shri Hari Vishnu’s incarnation as Shrinivasan at Tirumala Hills.
‘Chaya Grah Rahu Ketu’: Featuring Mrunal Jain, this show tells the tale of the Asura Swarnbhanu, who becomes immortal by drinking Amrit and is subsequently punished by Lord Vishnu.

Commenting on the launch of the platform, Nivedita Basu, Senior Vice President Group, stated, “We take great pride in launching India’s first mythological platform. This platform is special to us as it showcases our rich culture to the world. We aim to transport viewers to the golden age, experiencing religion and mythology in its purest forms. This platform will explore untold religious stories and delve into the detailed narratives of mythological characters whose stories have never been fully explored.”

Hari Om is set to become a one-stop destination for mythological content enthusiasts, blending entertainment, education, and cultural knowledge. The app is available on the Play Store, App Store, Google TV, Samsung TV, Apple TV, LG TV, and Fire TV.


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