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Havas Sports & Entertainment, the sports & sponsorship vertical of Havas Media Group India, has appointed Arun Kumar Rao as Senior Vice President.
He will be based in Gurgaon and report to R. Venkatasubramanian, President – Investments and Head – Havas Sports.
Earlier this year, Havas Media Group India relaunched the Havas Sports & Entertainment vertical, which offers clients unrivaled opportunities by providing bespoke sports solutions with access to high-value media and sponsorship.
The team provides strategic and innovative media solutions to sponsors on asset identification, allocation, and maximizing returns from media investments, as well as developing sports and entertainment-based IPs, managing sporting talent, and producing and partnering on exclusive events, Economic Times reported.
With over 20 years of diverse work experience, Arun comes with a vast experience in sports marketing & sponsorships, media ad sales & marketing, strategic marketing, DTH & digital sales, business development, and digital content development & acquisition.
