IN10 Media Network, renowned for its successful ventures in television, digital, film, and more, is excited to introduce its latest addition to the diversified portfolio – ‘Let’s Get LOUDER,’ a visionary music business endeavor.

With a commitment to promoting creativity and nurturing talent, this new music business vertical aims to serve as a prominent platform for emerging and established artists, not only from India but also from around the world.

IN10 Media Network’s goal is to redefine the music landscape by investing in diverse music offerings from various regions, engaging with a vast global audience.

Aditya Pittie, Managing Director of IN10 Media Network, expressed his enthusiasm for expanding the network’s vision, which seeks to elevate the art of entertainment and its consumption.

Pittie stated, “With the introduction of our music business, Let’s Get LOUDER, we will play a pivotal role in supporting and promoting exceptionally talented artists while delivering outstanding musical experiences to audiences worldwide. I welcome Rajitta Hemwaani, with her extensive industry experience, to lead this vertical.”

Rajitta Hemwaani, the COO of Let’s Get LOUDER, shared her belief in the universal appeal of music, transcending language barriers. She emphasized the opportunity to create and experiment with music in this era, facilitated by cutting-edge technology. Hemwaani also highlighted the vertical’s aim to connect with young and global listeners.

“As a platform, it shall welcome both emerging and established artists to deliver high-quality musical experiences to audiences,” she added. Hemwaani expressed excitement about the partnership with distribution partner Believe, stating that there is no better partner to help them reach music enthusiasts worldwide.

Believe India’s Director of Label and Artist Solutions, Vinay Guwalani, spoke about the partnership and their shared mission of supporting artists and uniting people through the universal language of music. Guwalani expressed their commitment to amplifying Let’s Get LOUDER’s music on a global scale.

Let’s Get LOUDER’s music lineup is poised to captivate a wide range of musical tastes, offering a diverse catalog of releases, from soul-stirring melodies to energetic beats. The immediate lineup includes 10 singles under the IP of ‘Made in India,’ featuring music from across the country, with a focus on regional beats. Collaborations with renowned artists like Nikhita Gandhi, Shilpa Rao, Harshdeep Kaur, Sreerama Chandra (SRC), Ankit Tiwari, and others alongside regional artists and folk singers are set to create foot-tapping fusion songs.

The vertical is also actively working with contemporary artists like Indian Idol winner Salman Ali, Punjabi Hip-Hopper Thoda Bai PiPi, Rapper LOC, and many more to launch exciting singles.

‘Let’s Get LOUDER’ promises to make waves in the music industry, offering a platform for artists to reach diverse audiences and showcase their musical talents on a global scale. Music enthusiasts can look forward to a rich and diverse musical experience with this new venture.