India TV expands reach on Samsung TV Plus, IBW News: English News, Breaking News in English, ताज़ा हिदी समाचार

India TV Group has partnered with Samsung TV Plus India to enhance its presence in the rapidly growing Connected TV (CTV) sector. Through this collaboration, India TV Group’s exclusive channels—including India TV, India TV Speed News, India TV Aap Ki Adalat, and India TV Yoga—are now available on the Samsung TV Plus platform. This strategic move allows viewers to access a wide range of high-quality content spanning news, current affairs, fitness, and entertainment, all through their Samsung Smart TVs.

This collaboration is a significant step in India TV’s mission to expand its audience base by tapping into the booming CTV market. Samsung TV Plus is a free streaming service pre-installed on Samsung Smart TVs, offering a variety of channels, including news, sports, entertainment, and more, in select countries. In India, Samsung TV Plus provides access to over 100 live TV channels, along with thousands of movies and shows available both live and on-demand.

Kunal Mehta, Head of Partnerships at Samsung TV Plus India, expressed enthusiasm about the partnership, stating, “Samsung TV Plus has been at the forefront of bringing high-quality content via FAST (Free Ad-Supported Streaming TV) to our viewers. We remain steadfast in our commitment to provide content that our consumers find interesting and useful. The addition of the four new channels from the India TV Group aligns with our vision to deliver quality and diverse content.”

The addition of India TV‘s channels to the Samsung TV Plus platform will enable a broader range of content for viewers. This partnership aims to provide comprehensive coverage of various genres, appealing to different audience segments. With the popularity of CTV continuing to rise, India TV’s integration into Samsung TV Plus is expected to further strengthen its foothold in the digital content landscape.

India TV’s expansion on the Samsung TV Plus platform is part of a broader strategy to adapt to changing viewer preferences and embrace the growing demand for digital content consumption. The collaboration will help India TV to reach a wider audience and offer diverse programming in a competitive digital environment.

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!

Ashok Mansukhani, Corporate Law and Media Law Advocate at Ashokmansukhani Associates

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India TV expands reach on Samsung TV Plus

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