Network18's Moneycontrol surpasses 10cr visitors in October
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2 weeks ago 01:00:30pm Television

Network18’s Moneycontrol surpasses 10cr visitors in October

New Delhi, 05-November-2024, By IBW Team

Moneycontrol

Moneycontrol, the renowned digital finance platform under Network18, has achieved a significant milestone by surpassing 10 crore (100 million) unique visitors in October 2024, per data from Google. This achievement cements its position as a trusted and essential resource for financial news, market data, and investment tools for users across India.

The platform has experienced substantial growth, surpassing the audience of The Economic Times by 31 percent as reported by global digital measurement agency Comscore in September 2024. This data reflects Moneycontrol’s unique appeal to retail investors, finance professionals, and the broader audience interested in business and market insights.

Moneycontrol combines market data, financial tools, exclusive research on stocks, and business news in a single platform. Its wide range of offerings allows users to access comprehensive financial information, from stock performance to market trends and investment options. This holistic approach has made it an attractive choice for India’s vast base of retail investors.

According to Comscore, Moneycontrol’s page views in September were nearly 40 percent higher than The Economic Times, with total time spent on the platform reaching an industry-leading 407.48 million minutes. This increased engagement showcases the platform’s ability to captivate its audience and meet the dynamic needs of investors and business enthusiasts in India’s rapidly evolving financial landscape.

Moneycontrol Pro, the platform’s premium subscription service, recently crossed 1 million subscribers, making it India’s largest digital news subscription platform. Launched five years ago, Moneycontrol Pro has now joined the ranks of the world’s top 15 financial news services, placing it alongside international giants like the Financial Times and China’s Caixin.

This milestone validates the demand for high-quality, exclusive content that Moneycontrol Pro offers, including in-depth analysis, expert insights, and real-time market updates that aid subscribers in making informed financial decisions. Since its inception, Moneycontrol Pro has consistently introduced new features to keep its subscribers engaged and provide unparalleled value to savvy investors looking for market-leading tools and research.

Reflecting on the platform’s latest accomplishment, Adil Zainulbhai, Chairman of Network18, remarked, “This is a monumental milestone. Moneycontrol has broken the ceiling as India’s premier digital finance platform. This achievement reflects high consumer confidence in the cutting-edge markets data tools and content we offer on Moneycontrol which help users invest their money more smartly.” This growth also highlights the increased trust that Indian investors are placing in digital platforms to guide their financial strategies and investment planning.

Nalin Mehta, Managing Editor of Moneycontrol, shared similar sentiments: “The fact that over 10 crore people chose to use Moneycontrol in just one month is a great vote of confidence in the quality of our content and the value it adds for retail investors looking to make investment decisions.”

Beyond audience and subscriber growth, Moneycontrol has expanded its capabilities into the fintech sector. The platform now includes personal loan options, fixed deposits, bank account management tools, and credit score management. This suite of financial tools positions Moneycontrol as an unmatched comprehensive financial ecosystem in India, catering to a broad spectrum of user needs beyond just news and analysis.

The platform’s continued success is driven by its ability to combine insightful news, market data, and practical tools for managing personal finances. By introducing tools like bank account management and credit scoring, Moneycontrol has gone beyond traditional news reporting to create a holistic environment that supports users in achieving their financial goals.

The platform’s rapidly growing app user base, which now sees over 70 lakh (7 million) active users each month, reflects its popularity and effectiveness in meeting India’s demand for accessible, reliable financial resources.


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