In anticipation of the 2024 elections, News18 Odia has unveiled its comprehensive coverage lineup, titled ‘Mahamuqabila’ (Big Fight).
‘Ranakshetra 2024’ (Battlefield 2024): A dedicated daily news bulletin airing at 8 pm will keep viewers abreast of the latest political developments at both the state and national levels.
‘Kahile Kahiba Kahuchhi’ (Satire Show): Injecting sarcasm and humour into the election discourse, this weekly political satire show, airing on Saturdays at 9 pm, offers a refreshing perspective on the political landscape through the lens of renowned Odia satirists.
‘Hotspot’: Airing daily at 12 noon, this show delves into the heart of key constituencies, exploring local concerns, amplifying the voices of the people, and dissecting the political landscape in a compact travelogue format.
‘Political Adda’: Engaging in meaningful conversations with policymakers and opinion leaders, this show airs every Wednesday at 9 pm, offering viewers insights into the pressing issues shaping the state of Odisha.
‘Bhate Ghate Raajniti’: This daily show at 6 pm features interactions between the News18 Odia team and everyday individuals across various areas and localities, aiming to understand the electorate’s issues and expectations first hand.
Additionally, News18 Odia will soon introduce ‘Voteyatra‘, a show where a branded vehicle accompanied by a reporter will traverse various important constituencies of Odisha, highlighting local issues, capturing the voices of the people, and engaging in pre-vote conversations.