News18 Network, India’s largest news broadcaster, has launched an exclusive YouTube channel, ‘News18 Kumbh’, to provide round-the-clock coverage of the Maha Kumbh Mela 2025 in Prayagraj, Uttar Pradesh. For the first time, a news network is offering a dedicated digital platform to showcase the world’s largest religious gathering, scheduled to take place from January 13 to February 26, 2025.

According to press release, the launch event featured the unveiling of the News18 Kumbh logo by Mahant Ravindra Puri, President of the Akhil Bharatiya Akhara Parishad. Streamed live from the Mela grounds, the event signified the beginning of an immersive digital experience for viewers. Prateek Trivedi’s renowned show Bhaiyaji Kahin also presented a special live episode, setting the tone for vibrant coverage of the cultural and spiritual extravaganza.

The News18 Kumbh channel promises viewers unparalleled access to the Maha Kumbh, with live coverage from various ghats and akharas. The channel will feature exclusive programming that delves into the mythology, spiritual significance, and cultural traditions surrounding the Mela. From the sacred Shahi Snan bathing rituals and akhara traditions to key event schedules, travel tips, and on-ground updates, News18 Kumbh is designed to be the ultimate guide for devotees and spectators.

Adding to the channel’s appeal, News18 has released a specially composed tribute song that captures the grandeur and spirit of the Maha Kumbh.

News18 has deployed a dedicated team on-site in Prayagraj to ensure seamless coverage of the event. Over the course of two months, the team will document the awe-inspiring devotion, spiritual journeys, and behind-the-scenes efforts that make the Maha Kumbh an unparalleled experience. Stories will include the massive logistical preparations, which are expected to accommodate over 400 million visitors—making it the largest public gathering on the planet.

Maha Kumbh Mela 2025 offers a rare confluence of spiritual leaders, pilgrims, and visitors from across the globe, blending India’s ancient traditions with modern infrastructure. News18’s initiative provides audiences worldwide a front-row seat to this majestic event, showcasing the depth of India’s cultural heritage and organisational prowess.