In a groundbreaking collaboration aimed at promoting sustainable travel solutions across India, GreenCell Mobility’s NueGo, the country’s foremost electric intercity bus brand, has announced its partnership with T-Series‘ highly anticipated Bollywood film ‘SRIKANTH,’ starring the versatile Rajkummar Rao.

This alliance signifies a significant milestone in the realms of entertainment and eco-friendly transportation, reflecting a shared commitment to environmental stewardship and social responsibility.

NueGo’s reputation for providing seamless booking experiences, safe travel, and a positive environmental impact is set to merge harmoniously with the ethos of ‘SRIKANTH,’ which promises to captivate audiences with its compelling narrative and stellar performances.

By joining forces, both entities aim to amplify their message of sustainability and encourage a shift towards eco-conscious travel practices among Indian consumers.

As part of this innovative partnership, travelers can avail themselves of an exclusive 10% discount on all routes by utilizing the code ‘SRIKANTH’ when booking through the NueGo App or Website (www.nuego.in). This special offer, valid until May 30, 2024, presents an enticing opportunity for individuals to embark on eco-friendly intercity journeys while enjoying significant savings.

Devndra Chawla, CEO & MD of GreenCell Mobility, expressed his enthusiasm for the collaboration, stating, “We are thrilled to join hands with the much-awaited film ‘SRIKANTH’ and its talented lead actor Rajkummar Rao. This partnership underscores NueGo’s commitment to providing a safe, comfortable, and sustainable travel experience to our guests, while also raising awareness about the importance of eco-friendly transportation.”

NueGo’s emphasis on guest-centricity and comfort, coupled with its wide network spanning over 100 cities nationwide, positions it as the preferred choice for discerning travelers seeking reliability and convenience. With an array of safety features and round-the-clock bus services, NueGo ensures that passengers enjoy a delightful journey while minimizing their environmental footprint.

The collaboration between NueGo and “SRIKANTH” epitomizes the growing synergy between the entertainment industry and brands committed to driving positive social and environmental change. By leveraging the power of storytelling and sustainable transportation, this partnership seeks to inspire individuals to embrace eco-conscious lifestyles and contribute to a greener, more sustainable future for generations to come.

As audiences eagerly anticipate the release of “SRIKANTH,” they can now embark on their own journeys with NueGo, knowing that they are not only experiencing safe and comfortable travel but also playing a part in preserving the planet for future generations. This collaborative effort sets a precedent for meaningful partnerships between entertainment and sustainability, paving the way for a brighter and more environmentally conscious tomorrow.