“OTT massive but it’s not Bollywood’s demise: Ayushmann Khurrana
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2 years ago 01:02:48pm Television

“OTT massive but it’s not Bollywood’s demise: Ayushmann Khurrana

New Delhi, 25-February-2023, By IBW Team

“OTT massive but it’s not Bollywood’s demise: Ayushmann Khurrana

“The arrival of OTT is not a demise of Bollywood, if we see the content on OTT platforms, it is similar to Bollywood. As a result, the content should be on the appropriate platform and address the intended audience. The consumer is on OTT platforms as it can be adjusted as per their comfort”Indian film actor, Ayushmann Khurrana said.

“When you’re unconventional, you don’t have a choice and you have to do something different with your character and the movie you choose,” he added. My father has always encouraged and pushed me to make these difficult decisions. I can’t leave my comfort zone; I can’t live until I’m taking risks, and that has always been my USP,” he said.

“Truth is important for me while taking up any stories, but I want to take up a variety of films,” actress Sara Ali Khan said at the second edition of the “Ideas of India” Summit.

“I don’t care what people say about my personal beliefs or trolling me on social media, but it does affect me if my fans don’t like my work,” she said at the ABP Network event.

The ABP Network’s “Ideas of India” Summit 2023 was discussing the topic of “Mr. Original Changing Bollywood, One Film at a Time” and Representing the New Gen, Movies, and Stardom in the age of Social Media.

The summit has brought together policymakers, cultural ambassadors, industry experts, celebrities, and business leaders to discuss the critical role of India during the global churn and changing dynamics.

ABP Network is a leading multi-language channel reaching 535 million individuals in India therefore this summit provides one of the biggest platforms for the brightest minds across various sectors to express their views.


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