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In a recent release of data by the Broadcast Audience Research Council (BARC), News18 India has once again asserted its dominance in the Hindi news genre, outperforming its rivals and securing a significant 20 percent lead over Aaj Tak. According to the BARC metrics for Week 29’23, covering all days and 24 hours and targeting […]
In a thought-provoking episode of Aaj Tak‘s popular talk show, ‘Seedhi Baat, acclaimed actress Huma Qureshi left audiences captivated with her fearless stance on pertinent issues. During the exclusive interview conducted by senior journalist Sudhir Chaudhary, Huma fearlessly addressed the question of Muslim rights in India, drawing attention to the need for unity and dispelling […]
On the eve of International Day of Yoga, Aaj Tak has launched the first AI generated media campaign in an era where artificial intelligence (AI) is the buzzword at Cannes Lions 2023. This will undoubtedly inspire others in the industry to explore new frontiers. Here’s the first Indian example proving that AI-generated creativity is here […]
The Goafest organising committee has announced that India Today Group Aaj Tak and Disney Star have come on board as ‘Co-Presenting’ sponsors of Goafest 2023, South Asia’s apex industry event that celebrates milestones in the media and advertising industry. The annual festival for the advertising, marketing and media industry, which attracts over 2,000 industry professionals, […]
Hindi news channel Aaj Tak and public broadcaster Doordarshan showcased glimpses of the new India, a tribute to the martyrs by Prime Minister Narendra Modi, through a special documentary titled ‘धरोहर भारत की- पुनरुत्थान की कहानी’ or ‘Heritage of India – the story of resurgence’. The documentary will air on ‘Aaj Tak’ on Saturday and […]
Sana, Aaj Tak’s first AI anchor, will make her debut tonight at 9 p.m. on Sudhir Chaudhary’s program ‘Black & White’. Sana and Chaudhary will co-host the program. During India Today Conclave 2023, Vice Chairperson Kalli Purie introduced the group’s first bot AI collaborative anchor Sana. ‘Black & White’, which airs on Aaj Tak at […]
