The Integrated Internet Media Distribution Company PlayboxTV has appointed Samson Jesudas as the new director & Business heartfelt.

Apart from the new role, he will continue to oversee the ISP business.

Samson will be responsible for building nationwide PlayboxTV-OTT-business using last-mile cable operators as business partners.

He would also be responsible to ensure the quality of service, corporate governance, and customer experience as a key to success.

Samson will also play an important role in the transition of the local cable TV operators to the next level of the digital world and make them give quality digital services to their end subscribers whether it will be broadband or OTT.

Playbox TV founder & CEO Aamir Mulani said, “Samson has impeccable business and leadership skills. On behalf of the company’s board members, we welcome him in both of his new roles. We have complete faith in his extensive experience and visionary leadership that will drive the company forward.”