Prasanth Kumar, CEO, South Asia of Group M Media (India) Pvt. Ltd was re-elected as President of the Advertising Agencies Association of India (AAAI) for the years 2023–24 at the Annual General Meeting of AAAI held on December 1.

Rana Barua, Group CEO, Havas Worldwide India, was unanimously elected Vice-President of the Association.

Other elected members of the board, in alphabetical order, are:

• Sam Balsara (Madison Communications Pvt Ltd)
• Tanya Goyal (Everest Brand Solutions Pvt Ltd)
• Vishandas Hardasani (Matrix Publicities and Media India Pvt Ltd)
• Mohit Joshi (Havas Media India Pvt Ltd)
• Kunal Lalani (Crayons Advertising Ltd)
• Chandramouli Muthu (Maitri Advertising Works Pvt Ltd)
• Sridhar Ramasubramanian (Beehive Communications Pvt Ltd)
• Vikram Sakhuja (Platinum Advertising Pvt Ltd)
• K Srinivas (Sloka Advertising Pvt Ltd)

Anupriya Acharya, Chief Executive of Publicis Group South Asia, will be the ex-officio member of the AAAI Board for 2023–24 as AAAI’s immediate past president.

On this occasion, Prasanth Kumar said, “I am deeply grateful to the members of the AAAI for re-electing me as President, a role I accept with great honor and responsibility. Our collective vision is to strengthen an inclusive environment, actively engaging with all stakeholders to shape a dynamic and future-ready organization.

“Our commitment is steadfast in strengthening unwavering support for every member, recognizing that while we have achieved a few milestones together, there is still a considerable journey ahead.

“This prospect excites us; it fuels our motivation. When we collaborate and exert our combined efforts, we not only enhance each year for everyone involved but also solidify our resolve to be architects of change within our industry. We stand dedicated to not just witnessing but actively creating a transformative era, steering our organization towards new horizons of innovation and impact,” Kumar added.

On his appointment as AAAI’s Vice President, Rana Barua said, “I am passionate about policymaking that leads to impactful and positive changes to the advertising industry, that benefit all the stakeholders, including, media, consumers, and advertising agencies. I believe in the potential of advertising to foster economic development and enhance meaningful social changes. I look forward to collaborating with the AAAI members to bring these shared goals to life.”

The Advertising Agencies Association of India (AAAI) is a not-for-profit, industry-led and industry-managed trade association of advertising agencies, formed in 1945, to promote their industry interests so that they continue to make an essential and ever-increasing contribution to the nation.

The AAAI today is truly representative, with a very large number of small, medium and large-sized agencies as its members, who together account for almost 80% of the advertising business placed in the country.