Prasar Bharati ‘NewsOnAir’ app popular beyond India

India’s national broadcaster Prasar Bharati’s mobile application, ‘NewsOnAir’, accounted for the highest digital audience in France apart from India, and followed by the USA, Australia, United Kingdom, Fiji, Canada, UAE, New Zealand, Singapore, and Saudi Arabia.

Apart from being a widely used mobile application in France, All India Radio’s Vividh Bharati has also been successful in garnering a huge audience base there, with AIR Mhadei Panaji and AIR Dharmapuri close behind, according to PBNS.

Interestingly, Vividh Bharati Mumbai also appeared as All India Radio’s one of the most popular streams listened to in the United States, followed by FM Gold Delhi and FM Rainbow Delhi and more.

The Ministry of Information and Broadcasting (MIB) earlier in January had stated that “digital channels of Prasar Bharati across DD and Akashvani have registered more than 100 percent growth, clocking over a billion digital views and over six billion digital watch minutes”.

The Ministry further stated that Prasar Bharati’s official mobile application ‘NewsOnAir’, a truly global digital platform, had added more than 2.5 million users with the platform registering over 300 million views. The app is easily available on both iOS and Android with features like live TV, live radio, text news and news podcast, among others.

One Comment on “Prasar Bharati ‘NewsOnAir’ app popular beyond India”

As on January 19, 2023 Apple has restricted download of this app based on the region… please have this restriction removed. Thanks

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

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N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

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Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!

Ashok Mansukhani, Corporate Law and Media Law Advocate at Ashokmansukhani Associates

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