The wait is over for fans of ‘Pushpa 2: The Rule!’ After smashing box office records with an astounding global collection of over Rs.1,800 crores, the blockbuster film is now gearing up for its television debut on JioStar Network.
Viewers can mark their calendars for April 13 and 14, when the film will premiere across Star Maa, Asianet, Colors Kannada, and Star Vijay, bringing the electrifying world of Pushpa into millions of homes.
In anticipation of this massive release, JioStar Network has launched The Pushpa 2 Experience—a high-voltage promotional campaign designed to keep fans engaged until the grand premiere. From exclusive behind-the-scenes content to star-studded interactions, the initiative promises an immersive experience, ensuring that the Pushpa fever grips audiences across the nation.
JioStar Network is going all out to make this one of the biggest TV premieres in Indian history. The campaign includes interactive engagements, thrilling contests, and deep dives into the making of the film, offering fans a chance to relive the magic of Pushpa 2: The Rule beyond just the television screen.
Speaking about the grand debut, Krishnan Kutty, Head of Cluster, Entertainment (South), JioStar, shared his excitement, “We are committed to delivering the biggest and best entertainment experiences to our audiences, and the television premiere of Pushpa 2: The Rule is not just an event—it’s a celebration. This film has redefined Indian cinema, and we want to ensure that viewers don’t just watch it, but truly immerse themselves in its world.”
As part of this unprecedented promotional drive, JioStar Network is rolling out a weeklong movie marathon featuring some of Allu Arjun’s biggest hits, leading up to the premiere. Adding to the excitement, the network has strategically integrated Pushpa 2: The Rule into its top-rated shows across multiple channels. Fans will witness special Pushpa-themed segments in hit programs such as Kiraak Boys Khiladi Girls, Aadivaaram with Star Maa Parivaaram, Maja Talkies, and Star Singer, among others.
Directed by Sukumar and produced by Mythri Movie Makers, ‘Pushpa 2: The Rule’ took Indian cinema by storm, elevating Allu Arjun’s star power to unparalleled heights. With breathtaking action sequences, intense storytelling, and a gripping performance by the lead cast, the film resonated deeply with audiences across languages and regions. Now, its transition from big screen to television screens is expected to be nothing short of a spectacle.
Fans are encouraged to stay tuned to JioStar Network, participate in exclusive contests, and engage with the ‘Pushpa 2’ Experience, ensuring they don’t miss out on this landmark moment in Indian television history.
With thrilling promotions, never-before-seen content, and a nationwide celebration, Pushpa 2: The Rule is set to make its mark on TV, promising an unforgettable cinematic experience for every viewer at home.