In celebration of World Music Day, Radio City, India’s leading radio network, hosted a groundbreaking event at Rameshwar Vidya Mandir in Vakola, Santacruz East, Mumbai.
Dedicated to fostering a love for music among young students, Radio City’s Music Tribe organized a day filled with melodies and inspiration. This initiative marks India’s first-ever campaign aimed at providing music education to children from modest backgrounds, supported by the music industry and widely acclaimed for its impact.
The event saw hundreds of listeners donating their musical instruments and musical notes. Celebrities Tony Kakkar and Shibani Kashyap also performed live and generously contributed musical instruments. In collaboration with KAVACH—a movement dedicated to social causes—Radio City ensured that the collected instruments reached tribal schools across Maharashtra. Supported by Furtado’s Music, this initiative underscores Radio City’s commitment to enriching lives through music education and empowerment, setting an example in creating inclusive opportunities for youth across India.
As part of the celebration, Radio City’s Hindi Speaking Markets featured a special show titled ‘My Song, My Kahani,’ which aired on World Music Day.
The show included performances by ten renowned artists such as Ankit Tiwari, Rabbi Shergill, Neeraj Arya, Kutle Khan, Subah Mudgal, Hari Sukhmani, Richa Sharma, Akhil Sachdeva, Meet Brothers, and Stebin Ben. Each artist shared the backstory of their songs and performed live on-air with Radio City’s RJs.
Ashit Kukian, CEO of Radio City, commented, “We are proud to have partnered with KAVACH and Furtado’s Music to celebrate the power of music as a universal language. This initiative reflects our passion for developing young minds and ensuring that each young person has the opportunity to discover and cultivate their potential. World Music Day holds great significance for Radio City; it inspires us to contribute to musical education and create inclusive opportunities. We take great joy in helping the youth throughout India experience the life-changing effects of music, which has the capacity to motivate, encourage, and bring people together.”
Bharati Trivedi, Founder of KAVACH, shared, “We are thrilled to partner with Radio City in this unique endeavor. Music has the power to transform lives, and by providing these instruments, we have given the children of this school the tools to express themselves and dream big.”
Joseph Gomes, Director and Marketing Head of Furtados Music India Private Limited, added, “Supporting this event aligns with our mission to make music accessible to everyone. We believe in the power of music to inspire and bring joy, and we are honored to be part of this innovative celebration.”
On the occasion of World Music Day, Radio City invites all its listeners to join in celebrating the profound impact of music on our lives and communities. This event not only underscores the universal language of music but also exemplifies how it can be a powerful tool for education and empowerment.