Shemaroo MarathiBana, the beloved Marathi entertainment channel, is marking its fifth anniversary, celebrating a remarkable journey of content delivery to Marathi audiences across Maharashtra.
Since its launch in 2020 as a dedicated Marathi movie channel, Shemaroo MarathiBana has evolved into a one-stop destination for culturally rich programming, offering a diverse mix of iconic mythological and historical shows, popular Marathi films, and devotional content that resonates with viewers.
Over the past five years, the channel has successfully captured the hearts of over one crore viewers in Maharashtra, setting a benchmark in the Marathi entertainment landscape. This milestone is a testament to the channel’s unwavering commitment to quality content and innovation. In a competitive market, Shemaroo MarathiBana has not only launched original programs but has also spearheaded the revival of iconic TV shows and movies from various languages, dubbing them into Marathi to bring the magic of global cinema into the local context.
The channel has introduced Marathi audiences to timeless classics such as ‘Ramayan’, ‘Shree Krishna’, ‘Punyashlok Ahilyabai’, ‘Pavanputra Hanuman’, and ‘Sai Majhe Taranhar’, along with the immensely popular crime series ‘CID’ dubbed in Marathi.
In a bold move that further elevated the cinematic experience at home, Shemaroo MarathiBana brought the world television premieres of ‘Baahubali: The Beginning’ and ‘Baahubali 2: The Conclusion’ in Marathi. These premieres featured voiceovers by celebrated Marathi artists and even saw the songs’ lyrics recreated in Marathi, ensuring an authentic and immersive viewing experience.
Hiren Gada, CEO of Shemaroo Entertainment, remarked, “It’s truly heartwarming to see Shemaroo MarathiBana achieve this significant milestone. We started with a vision to enrich the Marathi entertainment landscape, and over the years, we have grown to become a household name across Maharashtra. Our commitment to offering unique and high-quality content has been the driving force behind this success.”
Sandeep Gupta, COO-Broadcasting Business, further added, “The remarkable journey of Shemaroo MarathiBana over the past five years is a true reflection of the love and trust we have received from our viewers. From setting industry first-trends to experimenting with creative formats, we have consistently delivered diverse entertainment while staying true to Marathi culture.”