Go Spiritual India and Approach Entertainment launched Blankets Donation Campaign in North India.
The campaign has been launched to mobilize blankets, clothes, and food donation drives for the homeless in major cities of North India.
Go Spiritual India has been running the blanket donation campaign since 2017.
The campaign will spread awareness about the plight of the homeless & destitute in winter and motivate people to donate blankets, clothes & food themselves, or inform Go Spiritual India to arrange Blankets for the needy.
As per a press release, the agency is handling PR, Digital & Communications for the Blanket donation drive while Approach Entertainment is working on the production of videos, mobilization through celebrities & influencers, events, and related activities.
Go Spiritual India has appealed to all, to come forward and donate blankets or help donate blankets to the homeless people during the winter months in collaboration with Go Spiritual India. The donations can be in cash or kind or even through participation on a volunteer basis.
In addition, Go Spiritual India also encourages people to take up this cause on their own and distribute blankets in their respective areas and regions as the objective is to ensure help to as many people as possible by reaching out to them in whatever way is possible. Go Spiritual India blanket donation drive is being supported by Approach Entertainment & Approach Communications.
For the past few years, Go Spiritual India has been also engaged in the distribution of blankets especially to the poor and homeless people during the winter months. Though there are no official records of country-wide deaths due to harsh winters every year in the country, some data collected by some NGOs suggests that more than 512 persons died in 2021 due to winters in Delhi alone and thousands died in the country.
Go Spiritual India’s campaign to distribute blankets for the homeless persons in North India is aimed at saving as many lives as possible in the country therefore every winter, this campaign has been taken on a serious note by the Go Spiritual India team and volunteers.
Last year it was done with the help of Go Spiritual India volunteers in Delhi, Jalandhar, Jaipur, Ghaziabad, Noida, Gurgaon, Chandigarh, Shimla, and Ludhiana.
This year, Go Spiritual India plans to do it even on a larger scale and will cover all cities of North India. The volunteer team is also motivating people to donate blankets and food for the homeless and destitute themselves.