Swastik Productions appoints Manish Agarvwal as head of digital, marcom & special projects
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11 months ago 02:46:38pm Television

Swastik Productions appoints Manish Agarvwal as head of digital, marcom & special projects

New Delhi, 10-January-2024, By IBW Team

Swastik Productions

Swastik Productions, renowned as India’s foremost and versatile production house, proudly announces the appointment of Manish Agarvwal as the Head of Digital, Marcom, and Special Projects.

This strategic move underscores Swastik’s commitment to broadening revenue streams and enhancing audience engagement in the ever-evolving digital landscape, the company said in a press release.

Manish Agarvwal brings a wealth of experience garnered from pivotal roles, primarily focusing on digital revenue generation.

At Swastik, he will lead a dynamic team, driving initiatives to augment digital revenues by forging partnerships and expanding business ventures in digital and special projects.

Additionally, Manish will spearhead MarCom initiatives, reporting directly to Swastik’s founder, Siddharth Kumar Tewary, aligning with the company’s vision of industry leadership.

With a robust 17-year career trajectory, Manish has held influential positions at major digital platforms and media entities.

Before joining Swastik Productions, his tenure at Zee Entertainment Pvt. Ltd. showcased his strategic acumen as the Vice President and Head of Marketing for Zee Zest, contributing significantly to the channel’s market share in the lifestyle category.

His diverse professional journey includes impactful roles at Loktantra Mediatech Pvt Ltd, Times Television Network, Star TV Network, Sony Pictures Networks Distribution India, Publicis India, and Percept H, reflecting a comprehensive expertise in marketing, brand management, and strategic leadership.

Expressing enthusiasm about this appointment, Siddharth Kumar Tewary stated, “Manish’s expertise in the digital realm adds immense value to Swastik’s growth. As we continue our journey of innovation and expansion, we aim to thrive in both television and the digital space.”

Manish Agarvwal, on joining Swastik Productions, remarked, “I am thrilled to contribute to Swastik’s digital growth and audience engagement strategies. With a strong presence in television, we aim to extend the reach of our content and music franchises onto digital platforms.”

The appointment of Manish Agarvwal stands as a testament to Swastik Productions’ forward-thinking approach, signaling a promising phase of growth and innovation in the realms of digital content and audience outreach.


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