Broadcasting Audience Research Council (BARC) 21st Week (21st May – 27th May 2022) has released its report. In India, Sun TV is continued to dominate the list of top 10 channels for the past five weeks across all genres (All India 2+), the channel registered 2553.47 impressions. Star Maa is in the second spot with 2128.14 impressions, and ...
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BARC Rating 6th Week: Star Maa regains top spot in all genres
Broadcasting Audience Research Council (BARC) 6th Week (5th February – 11th February 2022) has released its report. In India, Star Maa who gets the third spot from the past five weeks has backed again to take their seat of the fir...
BARC report: Hindi TV channels’ ad volumes grew 15% Dec-21 vs. 2020
Even as the country continues to debate whether lockdowns are an easy way out to arrest spread of newer variants of COVID-19 virus, the BARC India Think Report for December 2021 showed Q4 of last year recorded the highest ad volumes for a quarter since 2019 with a bumper festive spike.
TV9 walks out of NBDA; alleges news body stalling BARC data resumption
Unhappy over the NBDA’s efforts to further delay restoration of audience measurement data for the news genre, TV9 Network has withdrawn from the TV news industry body, arguing the move i...
Govt. forms panel on RPD; BARC to resume TV news channels’ audience data
Even as the Indian government asked BARC India to resume handing out audience data for Tv news channels with ‘immediate effect’, it also announced formation of a committee, with stakeholders’ representation, to explore ways to capture data from STBs (return path data) to m...
BARC Rating 52nd Week: Sun TV gets lead in all genres
Broadcasting Audience Research Council (BARC) 52nd Week (25th December – 31st December 2021) has released its report. In India, Sun TV is continued to dominate the list of top 10 channels for the past six long weeks across all genres (All India 2+), the channel registered 2826.17 impressions, Star Plus...