Television ad volumes continued to showcase steady growth with 156 million-seconds in November 2021, three percent higher than November 2020 and 31 percent higher than November 2019, according to ‘BARC India THINK Report- Ad Volumes Nov. ’21.
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Television ad volumes continued to showcase steady growth with 156 million-seconds in November 2021, three percent higher than November 2020 and 31 percent higher than November 2019, according to ‘BARC India THINK Report- Ad Volumes Nov. ’21.
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Broadcasting Audience Research Council (BARC) 49th Week (4th December – 10th December 2021) has released its report. In India, Sun TV is continued to dominate the list of top 10 channels for the past three weeks across all genres (All India 2+), the channel registered 2790.42 impressions, Star Plus...
The News Broadcasters & Digital Association (NBDA) and the Broadcast Audience Research Council (BARC) India are working together to quickly resolve the issue of suspended audience ...
Broadcasting Audience Research Council (BARC) 45th Week (6th November – 12th November 2021) has released its report. In India, Sun TV is continued to dominate the list of top 10 channels for the past two weeks a...
Broadcasting Audience Research Council (BARC) 44th Week (30th October – 5th November 2021) has released its report. In India, Sun TV has regained the first spot in the top 10 channels across genres (All India 2+) replacing Star Plus which wa...
An Indian government-appointed committee while batting for multiple TV audience measurement agencies in the country, has also suggested that digital medium too should be measured in a hybrid model and setting up of a ratings agency regulator on the lines of the Media Ratin...