Colors Tamil launches kids’ special segment

Colors Tamil launches kids’ special segment

Tamil Nadu’s youngest GEC, Colors Tamil, is all set to entice its young viewers’ with the launch of ‘Nick Neram’, a kids’ special segment, from the house of Nickelodeon. As a part of this special initiative, Colors Tamil will air ‘Golmaal Jr.’ and ‘Rudra: Boom Chik Chik Boom’<...


Tata Sky is now Tata Play

Tata Sky is now Tata Play

The Indian direct broadcast satellite service provider, Tata Sky, has rebranded itself as Tata Play as it plans to expand its television-cum-OTT (over-the-top) offerings in combined packages. The DTH company which was previously known as Tata Sky Limited will now be known as Tata Play Limited. T...


BARC resumes audience ratings for TV news channels

BARC report: Hindi TV channels’ ad volumes grew 15% Dec-21 vs. 2020

Even as the country continues to debate whether lockdowns are an easy way out to arrest spread of newer variants of COVID-19 virus, the BARC India Think Report for December 2021 showed Q4 of last year recorded the highest ad volumes for a quarter since 2019 with a bumper festive spike.